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Meet Lincoln Garrick, Assistant Professor of Business

Assistant Professor, Lincoln Garrick hosting a leadership team-building class.What is your academic background?
I earned my MBA from APU. I also have quite a few professional certifications in the advertising, marketing, and PR fields — the most notable one is Accreditation in Public Relations (APR) from the Public Relations Society of America (PRSA). It is like the CPA of PR.

Who inspires you?
There have been so many amazing people that have believed in me through the years. Professional colleagues, family members, and individuals who I’ve known well and just in passing. I’ve also been thinking quite a bit about “anti-mentors,” people that you learn from about what NOT to do.

What was the best concert you ever attended?
Red Hot Chili Peppers Turd Town Tour with Bruno Mars 24K Magic coming in at a close second.

Where is your favorite place in the world?
It probably depends on when: Hawaii in February & the Chugach front range in the fall. I love visiting new international places, but Alaska is tough to leave during the summer.

If you could be any animal, which would you be?
Our dog Smokey, lives a pretty comfortable life.

What’s the last book you read?
I’ve been reading and re-reading the same book about memory for a while now, “Moonwalking with Einstein.”

What’s your favorite movie?
There are too many to mention, but a shortlist would be Boyhood, Amelie, Dr. Strangelove, and Run Lola Run.

What are you currently watching on Netflix?
Cobra Kai, Better Call Saul, and Ozark. Yeah, pretty dark stuff.

Who would you most like to swap places with for a day?
I’m pretty comfortable in my own shoes. Well, maybe, Banksy.

If you could visit anywhere in the world you’ve never been, where would you go?
I haven’t been everywhere, but it’s on my list. I think Iceland may be next.

What’s your secret talent that no one knows about?
It’s a secret.

If you were a crayon, what color would you be?
I was in advertising for the better part of a decade, so probably the latest Pantone color of the year.

PANTONE 17-4021 “Faded Denim, a relatable and dependable blue conveys comfort and ease.”

Who is your least favorite superhero?
Lex Luthor, I mean Elon Musk. I forget, are they good guys?

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